GLITR

Posted: Monday, 12 May 2008 2:02PM

Gas Station TV Names 10 Finalists in BroadcaStar Competition

Oak Park-based Gas Station TV, the company bringing news, ntertainment and advertising to flat panel TVs atop gas pumps, Monday announced 10 finalists to be the public face of the GSTV Network.

"We are blown away with the extremely talented, diverse group of individuals competing in this contest," said David Leider, CEO of GSTV. "The overwhelmingly positive response to our digital and social media BroadcaStar campaign proves consumers desire a high level of interactivity with brands."

The finalists for the lifestyle segment host position come from across the country including New York, Los Angeles, Detroit, Fairfield, Conn., Burbank, Calif., Hollywood, Calif., Columbus, Ohio and Hoboken, N.J.

The winner will be chosen by public vote online now through June 30 at the competition Web site, www.beabroadcastar.com. Fans may view the finalist videos and cast their vote once per day for the most talented individual competing in the contest. Every initial and repeat login to the BroadcaStar Web site by voters and contestants is automatically entered for the chance to win a $10,000 sweepstakes prize drawing.

The winner will receive a recurring national broadcast lifestyle segment hosting position on the GSTV network, a $2,500 cash prize, and will have all expenses paid associated with travel for the segment tapings.

Over the course of the "American Idol-like" contest video upload period, nearly 300 videos were submitted and the contest home page received more than 70,000 page views. In addition, almost 8,000 sweepstakes entries have been received and nearly half of all registrants opted-in to future communication from GSTV and its partners.

GSTV is currently on over 5,000 screens in more than 400 U.S. cities including Detroit.

More at www.gstv.com.


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