Ann Arbor-based ForeSee Results Wednesday announced it will join the viaTealeaf Partner Network.

ForeSee results provides data on customer satisfaction with Web sites, while San Francisco, Calif.-based Tealeaf provides software to measure and analyze customer behavior and optimize customer service.

ForeSee officials say combining the two companies' offerings will allow clients to maximize online customer satisfaction and return on their investments in site tools.

“The addition of ForeSee Results to our partner network will allow e-businesses to go directly from feedback received in customer satisfaction surveys to seeing the actual online experience and analyzing their behavior," said John Dawes, vice president of product management for Tealeaf. "This provides additional insights into why they gave the feedback that they did. Together, ForeSee and Tealeaf will be able to provide full context around the user’s experience and feedback, so that companies can use this insight to effectively refine their sites.”

Using the proven, scientific methodology of the University of Michigan’s American Customer Satisfaction Index online since 2001, ForeSee Results quantifies the link between drivers of online satisfaction (such as navigation, product information, functionality, and others) and desirable behaviors like future purchases, return site visits and referrals.

Tealeaf provides immediate visibility into online transactions via the ability to replay exactly what customers viewed in their Web browser and the specific actions they took on each page, as well as sophisticated behavior analysis across multiple visits, and the ability to quantify the business impact of any issue.

“It used to be that companies analyzed online customer satisfaction data from ForeSee Results separately from reviewing and analyzing customer experiences within Tealeaf,” said Larry Freed, president and CEO of ForeSee Results. “Integration of the two technologies will allow our clients to use customer satisfaction segmentation to focus their investigation of specific user sessions or to see what a specific user was doing before they provided satisfaction feedback. We can even couple Tealeaf’s replay with our data on what the visitor intends to do after visiting the website. It is a natural fit to integrate both behavioral and attitudinal data not only in aggregate, but all the way down to a visitor level.”

More at www.ForeSeeResults.com or www.tealeaf.com.